Stratford is a town on the Avon River in Victoria, Australia, east of Melbourne on the Princes Highway in Shire of Wellington. At the , Stratford had a population of 1950. The town services the local regional community and travellers on the Princes Highway. Stratford's principal industries are dairying, sheep, cattle and horse breeding and vegetable crops. The town has numerous coffee shops and cafes, a cellar door for a local winery, Design Gallery, model railway shop, a pub, parks and playgrounds for car travellers to break their journey.
The River Avon has a local reputation as a source for river polished gemstones, particularly agate, and for rapidly rising during increased rainfall upstream.
Three kilometres south-east of Stratford is a park called Knob Reserve (formerly known as the "Forest of Arden"), part of the Gunai/Kurnai Bataluk Cultural Trail, which winds its way through East Gippsland, highlighting the places of cultural significance to the first inhabitants. There are picnic facilities and an annual country music festival is held at Knob Reserve.
The town has an Australian rules football team, nicknamed the Swans; who have been competing in the East Gippsland Football League since 2012. They had previously competed in the North Gippsland Football League from 2004-11.
The town has a cricket team competing in the Sale-Maffra Cricket Association. They have won 4 A-Grade premierships since reforming in 1978.